Travel & Tourism
Allied Media is active in three areas of the travel & tourism industry: destination marketing, attractions, as well as large numbers of commercial holiday providers ranging across tour operators, cottage and villa companies, and specialists in areas such as canal boating.
The campaigns embrace both branding, awareness building strategies and direct response campaigns where return on investment is critical.
The campaigns we run in this sector are predominately concerned with the generation of high quality response that delivers a good return on investment. Our portfolio covers both loans and mortgages with activity concentrated where results are best including the National Press and Online.
We strive to achieve the optimum balance, whether it be national, regional or local media or suggesting whole new routes to the market where it will produce the most cost effective results. Our objective is to direct the budget to where it will deliver the most cost effective results.
Allied's client base includes both Garden equipment manufacturers and Leisure attractions.